Television advertising directed toward young children (aged two to five) should not be allowed.
I think television advertising shouldn’t be directed to children, as they are more suspectable to advertisement effects than adults, seeing that the children don’t have the same amount of experience dealing with the outside world than the adults or children older than. Children that age don’t have more experience communicating with other people other than their parents and relatives mostly, and as their experience is limited, they might think that the advertisement is absolutely true.
Furthermore, they are much more influenced by advertisements and might get bad habits following the advertisement, without knowing the adverse effects the product can make. That might be bad eating or drinking habits, like having an excessive amounts of sugar, which has many adverse effects on children, causing problems with their teeth and their weight, which can cause issues down the line. This point is valid in the case of certain food advertisements.
For toy advertisements, it may cause children to want all the toys they see in different advertisements. That’s not a very good behavior to learn at a young age, as they will not be able to get everything they want in life mostly, and it might put a financial burden on certain families, as they might not have the ability to afford all the toys the child might want.
I think there might be some good advertisement types, for example,some products that are good for children’s health, or they can teach some good behavior. For example, there can be certain advertisements for using toothpaste to clean your teeth, and teach them how to do it correctly at a young age, so that will have a very positive effect on their life moving forward.
In the conclusion, I think the advertisement for foods, drinks, toys or other products that might have an dverse effects on children’s health or their behavior shouldn’t be advertised, but there should be some advertisements that will make children want to have certain good behaviors.
Submitted by David Mkheyan on